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    Davido shows support to Kanye West who has called out Adidas

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    Davido has asked the American rapper to join him at Puma.

    Kanye West has fallen out with Adidas over claims the brand released fake Yeezys, and Davido has encouraged him to join rivals, Puma.

    On February 26, 2024, West posted a video on his Instagram and called the fashion brand out, claiming they had sued him for a whopping $250 million.

    He said, “Let me clearly explain to you guys what is going on with Adidas. Not only are they putting out fake shoes that are not approved, they are suing me for 250 million dollars and they are also not paying me for the shoes that they are putting out that have my name on them. They are also using contract clauses and 50 years of business experience to rape an artiste, one of your favourite artistes, in front of y’all, in broad daylight.”

    In a previous post, he encouraged his fans to boycott the brand, and refrain from purchasing the shoes. He wrote, “Anybody who loves Ye would not buy these fake Yeezys I never made these colour ways I’m not getting paid off of them and Adidas is suing me. All the new non-approved 350’s are cooorny.”

    The rapper’s fans, followers and fellow celebrities rallied behind him in support of his quest to boycott Adidas. In response to the video post, fellow American rapper, Snoop Dogg, wrote, “Speak your truth.”

    West shared a screenshot of the comment in a new Instagram post, expressing gratitude for the support. He wrote, “Thank you everybody for supporting me in this fight with Adidas. Thank you Snoop and thank you to all my fans. Your words are making a difference right now.”

    Davido, who is currently in a partnership with Adidas’ competitor Puma, wrote, “Come to @puma YE.”

    The Afrobeats star became a Puma ambassador in December 2021, made appearances in several advertisements and even walked the Puma runway during New York Fashion Week in 2022.

    In April 2023, he released a new collection called We Rise By Lifting Others.

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